About me
Hayden Raw is head of digital strategy or The Common Room, a collaborative communications agency. As an expert in how and why people engage with stuff online, Hayden has worked on projects ranging from complex website builds to innovative new iPad/iPhone applications, and for brands like National Geographic, Living Nature and NERI.
He creates brand, marketing and advertising strategies to help clients go far beyond traditional approaches to customer acquisition and retention. Which is a fancy way of saying that he gets to muck around on the internet all day.
Why am I doing the LIFEWISE Big Sleepout?
I find Lifewise’s initiatives and approach to solving modern social issues to be a breath of fresh air compared to what we’re traditionally exposed to. I feel that devoting my time and using my power as an influencer is the least I can do to help ensure the success of Lifewise’s future activities.
